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Overview
Business planning is a compulsory skill which enables prioritisation, facilitates control over various elements of your organisation, helps you to manage possible unexpected pitfalls, and puts forward a clear strategy towards achieving your corporate objectives.
A business plan comprises various elements, from initial analysis (is your organisation a start-up, is the mid-term objective to manage change?) through to setting achievable goals, Key Performance Indicators (KPIs), research (SWOT Analysis) and putting forth a concise roadmap for action.
Business planning is a compulsory skill for all APC candidates. What are the various elements required when creating a plan? Where does one start? What tools are used for analysis, setting objectives, defining risks and forecasting?
Learning outcomes